




BRANDING // PRINT
EDGE by Dre
SPORTS NUTRITION PACKAGING DESIGN
Proposed packaging design for a series of health products endorsed by legendary producer, rapper and entrepreneur Dr. Dre.
The identity package relates to the vast array of colors that refract and reflect off a knife’s edge as it hits the light. The five-level sports nutrition system includes protein powder and individual packs to go, highlighted by the unique brass knuckles-like scoop for the canister. Raise your game with Dre’s Edge Sports Nutrition System.
PROJECT SCOPE | GRAPHIC DESIGN, Branding, SPORTS NUTRITION PACKAGing DESIGN
Tagged ALLBRANDING // PRINT