ROADSIDE MOTEL BRANDING PROJECT

A Re-Imagined Roadside Inn | The update of an 18-unit motel, Mojave Hills, captures the youthful spirit of freedom and exploration that a road trip brings.

The original adobe-style structure is retained, with updated guest rooms and a re-imaged café. Color inspiration for the roadside motel branding project comes from just outside the door: pale, sun-bleached hues, sky and sand, set against warm wood tones. The Big Sky Café features a long counter-height bar set below a wall of windows, which takes in the spectacular desert landscape and provides the perfect place for introspection and reconnection.