Pop-up store branding for beautiful things
beautiful things store branding
beautiful things store branding and billboard

BRANDING // PRINT

Beautiful Things | Pop-up

STORE BRANDING AND MARKETING

Stand Out of the Crowd | Ethnic, free-spirited, boho jewelry for bold, beautiful you. A tiny, temporary space filled with curated edgy fashion accessories, wanted an identity that was graphic, bold and mysterious. With a bohemian sensibility, the store’s branding and marketing elements take cues from the pop-up’s objects and juxtapose them with hard-edge graphic statements. This combination creates an intriguing play between nature and what lies beyond. 

Marketing elements include a large-scale teaser billboard, storefront design and hangtags highlighting the maker’s country of origin.

PROJECT SCOPE | GRAPHIC DESIGN, STORE Branding, Art Direction, Project Naming, MARKETING