Not Your Mama’s Juice Bar
BRIEF | Starting as a mobile juice bar (cold-pressed juice cocktails) for events throughout the city; Nectar’s success led to the development of an in-store beverage. Our studio created a unique culture for Nectar whose vibrant atmosphere comes to life each time you take a sip.
The company’s branding is inspired by the unique peripatetic energy found in beehives. The objective was to bring that same joyful energy to everyone’s day. Nectar delivers an experience with every sip. From their signature Pomegranate Pom-Pom to many more upcoming flavors, Nectar strives for the freshest ingredients and zestiest concoctions. So if you’re looking for a little extra pep or want to try something new – come on over to Nectar and get buzzing!
Branding | Packaging | Marketing