JET
Fly In for the Day
Free Your Mind, Free Your Body, Free Your Soul… the mantra behind Palm Springs’ Jet Day Spa and Retreat. Crisp, clean and refreshing are the driving inspirations behind the visual identity of Jet. Branding elements expressing the jet-set lifestyle of desert living and incorporating a modern Zen feeling showcase the design intent of the identity. The fresh color palette, blue, green and peach, feel hydrating amid the arid desert air. Treatment rooms incorporate large scale murals and birch plywood details throughout. Jet’s signature line of personal products is sold exclusively through the spa. The “Fly in for the Day” package, available from Los Angeles and San Francisco includes transportation via Jets’ signature Tesla SUV’s to and from the Palm Springs International Airport. Come experience the transformational power of self-care at Jet Day Spa and Retreat.
Project Scope
Branding | Interior Design | Marketing